The iPhone Protective Case
Leica
Copy: The Leica V-Lux 20 is the ideal camera for on-the-got It’s user-friendly and especially handy - qualities it shares with the iPhone. In one respect though the Leica leaves the iPhone far behind; although the same size, it takes much better pictures. As a give-away for trade visitors, protective cases were produced that made iPhones look like a Leica V-Lux 20, They enabled people to experience immediately the handy size of the camera.
Category:Direct Mail
Agency:
Y&R, Zurich, Switzerland
Credits:
Chief Creative Officer: Markus Gut
Creative Director: Martin Stulz
Copywriter: Marietta Mügge
Art Director: Benny Goldstein
Designers: Joelle Hauser, Sarah Paul
Creative Director: Martin Stulz
Copywriter: Marietta Mügge
Art Director: Benny Goldstein
Designers: Joelle Hauser, Sarah Paul
Posted May 25, 2013 4:31 AM / This ad has been viewed 360 time(s)




