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Copy: A teaser print campaign developed to promote Gremio’s new vintage-style collection.
Topper used the fabric of the jersey to reproduce old newspaper cover pages, printed with the soccer team’s greatest achievements.


Talent, São Paulo

category: Print
Advertised brand: Topper
Advert title(s): Gremio’s new jersey.
Translation of headline to English: A jersey made of history is about to come.
Advertising Agency (Name, City, Country): Talent, São Paulo, Brazil
Agency website:
Creative Director: João Livi, Felipe Luchi, Philippe Degen
Art Director: Bruno Trad
Copywriter: Lígia Mendes
Illustrator: Gelmi - Estúdio de Arte
Published/Released (Month, Year): February, 2011
Posted December 31, 1969 7:00 PM / This ad has been viewed 1426 time(s)
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