Alan Wake
Microsoft XBOX
Copy: The out-of-home campaign from MacLaren McCann includes 3D installations, super boards, murals, TSA and wild postings. With “Dark is Deadly” as the tag line, the creative illustrates darkness as the enemy, with light as the sole source of hope for survival.
Category:Out of Home/Billboard
Posted May 22, 2013 10:10 PM / This ad has been viewed 285 time(s)
Website: http://www.xbox.com/en-ca




