Our client has an opening for a Service Marketing Program Planner in the Philadelphia area. 

Responsibilities:

• Collaborate with NA regional marketing lead to plan, build and syndicate services program and campaigns in alignment with requirements from other regions.
• Ensure architecture of other services programs and campaigns are optimized for execution via the NA demand center model.
• Act as proxy for NA Services Marketing to maximize World Wide team resources such as demand generation campaigns, integrated media, customer value marketing, translation agencies and web.
• Advise NA on marketing program design, development, optimization, budget planning, and best practices.
• Provide visibility into program performance.
• Align with program owner to manage the various work streams of the Services Identity Central Program including integrated media, demand generation campaigns, search, social media and sales enablement.
• Engage with work stream leads to ensure alignment & shared best practices.
• Lead the demand generation and audience intelligence work streams by engaging with World Wide resources.

Qualifications:

• Global Project Management including working with colleagues from various cultures and geographies.
• Campaign Planning & Execution – plan, build and syndication of B2B demand generation campaigns.
• Online/Web – leveraging web for campaign including Search & Online Media.
• Vendor Management – working with creative agencies & 3rd party vendors/analysts to create campaign assets & offers.
• Budget Management – experience planning to and managing a budget based on priorities and KPI’s.

Please apply for this position here.