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Latest Online/Interactive articles
Something’s fishy with Fallon’s latest Cadbury initiative
From drum playing gorillas to eyebrow twitching haunted kids, Fallon London certainly knows how to call attention to its Glass and a Half Full Productions projects for Cadbury. This time around they’re taking the action under the sea for a little aquatic contest.
180 Amsterdam has adidas on a World Cup “quest”
The 2010 World Cup begins tomorrow (Rafik from ihaveanidea probably has a countdown going on down to the very last second) We’reguartanteed to see some amazing team matchups over the course of the whole tournament, but 180 Amsterdam has everyone geared up to see some phenomenal one-on-one matchups, as their long term “what every team needs” campaign for adidas Football culminates in… The Quest.
Ogilvy NY: dire consequences for disrespecting Capri-Sun
I remember when I was a kid and I used to see Capri-Sun ads during Saturday morning cartoons. You see, we didn’t have Capri-Sun in Canada, but we did have kids shows beamed in from New York State. And I remember being absolutely blown away by the concept of juice in a bag. Oh how I wanted this mystical, magical drink!
Step into Extreme Group’s seedy underworld of ‘Black Sunshine’ trafficking
I’ve never been a big coffee drinker. I don’t think I’ve brewed a pot at home once so far this year, and between Starbuck’s, Tim Horton’s and the office coffeemaker, I think I’ve had fewer than a dozen cups of java in 2010. The rest of the ihaveanidea team, well they’re a different story. Rafik loves his brew, and the only thing that keeps Ignacio from accidentally burning the office down by leaving the espresso machine on is him going back to the machine for another espresso.
Now YOU can give it a ponder with Y&R NY, LG
Remember when The Inbox revealed that Ignacio Oreamuno — ihaveanidea’s esteemed founder and president —sported a fake beard? Well the boss has been kind enough to lend us his facial hair for the day.
Getting on TV is no Picnic, says GPY&R Melbourne
In recent years, a lot of advertisers have been going the “user generated content” route, and one of its most popular forms has been the “create an ad and the best ideas get on TV” technique that has worked so well for Doritos and the Super Bowl.
But the people at GPY&R Melbourne have come up with a little twist for Cadbury Picnic — a pretty hefty chocolate bar for those who don’t live in the parts of the world where it’s sold.
All that’s old is new again: BBH’s “Levi’s Modern Vintage” campaign
Levi Strauss & Co. has been around since 1853, and while the brand’s popularity may rise and fall with the trends, it’s still a major US cultural icon in many areas of the world. Besides, you can’t last for more than 150 years without having that certain caché, and Levi’s has enough of that to last several more decades.
Y&R New York, VLM are a bunch of Ungrateful Bastards
I think the Inbox needed one of those “We Are Experiencing Technical Difficulties. Please Stand By” sign thingies for the past few days while my computer recovered from the digital sniffles. Then again, that wouldn’t have stopped the cool stories from coming in. Ah well, time to clear out our actual inbox and put it all up here!
All in together now: zig’s Jingle Jam
I don’t know what it is, but we at ihaveanidea didn’t receive as many of those ever popular agency “Christmas cards” this year. Maybe everybody’s too busy to make any really good self-promos this year, or maybe nobody loves us. Whatever the case, we did receive one in the Inbox from Toronto/Chicago agency zig this afternoon that we thought was worth sharing.
Jack Watts Currie takes a bite out of the beach for Shark Week
I never expected The Discovery Channel’s ever popular Shark Week to be a big hit in Australia. It would be kinda like having Pigeon Week here in North America, so commonplace that nobody would really care.
But I was wrong; Shark Week is just as big on TV in the land down under as it is in less shark friendly climes, and Sydney agency Jack Watts Currie jacked up the interest for last week’s Aussie presentation by putting out a site for the Australian Coastal Watch.
OTHER STORIES
- La Comu has Corona Light drinkers dancing in the moonlight
- King of Shaves continues longstanding tradition of using sex to sell
- TBWA\LA’s Pepsi Diner 2pointZero: no calories, no sentimentality
- Let freedom rev: W+K Portland puts Washington in a Dodge Challenger
- Grip Ltd. helps Budweiser show its World Cup colours
- Ogilvy HK: Shangri-La hotels are amazing. Getting to one though…
ALSO IN THE INBOX
DDB Mudra has a healthy appetite for VW Beetle’s curves
TBWA\Paris melts away the death penalty for Amnesty InternationalMORE NEWS
Where Are They Working Wednesdays- Kobe Bryant “kloses” things down with Vitaminwater
- WWD&S brings back the Wrath of Cannes for a fourth year… God help us all
- Mother London makes Stella Artois green, retro and French once again
- JWT NY gives Jose Cuervo drinkers “a shot of adventure”
- Dentsu’s got Sapporo crammed full of Japan
- GJP: recommend Fallsview Casino for a feeling that lives on
MORE NEWS HEADLINES
- Sid Lee brings adidas World Cup action to a galaxy far, far away
- Victors & Spoils DISHes it out in space
- Award Show Bedlam! Tomorrow Awards Shortlist, D&AD, Cannes Lions
- There are no words for Y&R to describe winning the Stanley Cup
- The Viral Factory, Best Buy want Brits to comment their way to a man-cave
- W+K and Nike Kick Off 2010 World Cup Fever
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- Crispin and The Gap reeeeeally like their holiday cheer - 994 views
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- David&Goliath come to Toronto, Israel Diaz at the helm - 979 views





