Latest Branded Content articles

(inpending) Death to Moochie: David&Goliath go branded content for Kia

Sometimes branded content is about as subtle as a nun in a Day-Glo habit working an air raid siren, and other times you barely notice it’s there at all. David&Goliath of wallet-leaving El Segundo has definitely gone the latter route in a six-part webisode series that is ever so slightly branded for the Kia Soul. Yes, the mini-SUV is featured in the series, but it doesn’t play the starring role.

TBWA\Chiat\Day LA replays lives for Gatorade glory

$TBWA\Chiat\Day LA replays lives for Gatorade glory thumbnail$

Today is Thanksgiving in the United States, a holiday where people gather with family and friends to look back and appreciate the blessings they’ve received in life. A time for joyous celebration and thoughtful instrospection… ah, who are we kidding? It’s a time for gorging yourself on turkey and watching football on TV all day long.

TBWAChiatDay Los Angeles are taking advantage of that love of American football with their latest Gatorade project.

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