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DDB Chicago pimps your tailgate party for Bud Light

Consider this post to be a public service announcement to my fellow Torontonians, both home and abroad. If you are to ever land an NFL team in that city, you must first master the art of the tailgate party. Those corporate pre-game shindigs just aren’t going to cut it.

Luckily Apollo Creed is here to show you how, in this spot for Bud Light by DDB Chicago.

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One cool thing of note: if you’re one of those early adopter types and your tailgate car has a 3D TV installed in it, this spot is also available in 3D, thanks to Asylum.

CREDITS:
Client: Bud Light
Spot Title: Pimp Your Ride
Air Date: October 2010

Agency: DDB/ Chicago
VPs/CDs: Chris Roe, Chuck Rachford, Brad Morgan
CDs: Bart Culberson, Frank Oles, Michael Porritt
Associate CDs: Jason Karley, Galen Graham
Senior Producer: Scott Kemper

Prod Company: Tool of North America
Director: Erich Joiner
EP(s): Brian Latt, Matt Bonin
EP Digital: Dustin Callif

3D Consultant: Charlotte Huggins

Editorial: Whitehouse Post
Editor: Kevin Zimmerman
Producer: Dawn Guzowski

Telecine: Company 3
Colorist: Stefan Sonnenfeld

Sound: Another Country
Mixer: John Binder
Producer: Tim Konn

Post/Effects: Asylum
VFX Supervisor: Mitch Drain
EP: Michael Pardee
Bidding Producer: Cassandra Khavari
Producer: Darcie Muangman
Compositing Lead: Rob Trent
3D Artist(s): Matthew Maude, Fabio Zapata, Greg Stuhl, Jens Zalzala, Tom Stanton
Editor: Kosta Saric

http://www.beakbane.com Tom Beakbane

A few years ago people guarded their e-mail address and cell phone number. Nowadays we hand them out with little adverse consequence. It seems like there has been massive information inflation so that now personal information has less value. With a little digging all aspects of our lives can be uncovered but aside from the occasional horror story the consequences are more positive than negative. Having said that, I still shudder when I check the box on a Facebook promotion that gives permission to access the list of my friends.

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