the inbox by month
News from August 2010
Something’s fishy with Fallon’s latest Cadbury initiative
From drum playing gorillas to eyebrow twitching haunted kids, Fallon London certainly knows how to call attention to its Glass and a Half Full Productions projects for Cadbury. This time around they’re taking the action under the sea for a little aquatic contest.
Goodby puts Dickie’s toughness to the test
I remember many years ago, on some TV show that predated the ever popular Mythbusters, these people decided to challenge the iconic image stamped on the patch of every pair of Levi’s jeans; they harnessed up two workhorses to pull on a pair of 501s in opposite directions. Now maybe 19th century horses weren’t as strong as the ones we have now, but those jeans lasted all of about two seconds.
RECENTLY IN THE INBOX
- Where in the World is the IHAVEANIDEA Team?
- JWT London is turning the air Pear
- Down with the King: McGarryBowen’s new direction for BK
- Leo Burnett Sydney and Bundaberg are back… heaven help us all
- The Big Ad Gig goes down in history
- Hey Whipple, Roast This! GSD&M lets everyone say farewell to Sullivan
DID YOU CATCH THESE STORIES?
One (very, very, long) last look at what CP+B has done for Burger King- Sony goes back to Balls with Crayon for Wimbledon
- David&Goliath bring long lasting intensity to Universal Studios
- Revolution is for “The Birds” says Marcel Worldwide & France 24
- Cundari goes balls through the wall for BMW
- Taxi battles for beauty with Internet Explorer 9
- Camp + King, Old Navy want you dressing like some guys, not like others
OLDER INBOX STORIES
- Publicis Mojo puts the “super” in Hahn Super Dry
- Wrath of Cannes 5 kicks it up a notch with Tony Hawk
- Mother London shows Stella Artois a little respect
- Donkeys and voles and bears, oh my! ING fables by BMB
- TBWA\Chiat\Day NY and Starburst: you know the drill…
- Turkeys make better burgers than babysitters, says D&G and Carl’s Jr.






