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King of Shaves continues longstanding tradition of using sex to sell
Posted on July 26, 2010 and read 353 times
In a startling announcement made in the UK recently, apparently sex sells. In this case, it’s selling razors and shaving products.
Now I for one don’t get terribly excited about shaving news; my five o’clock shadow takes about a week and a half to appear. But I suppose if I had a little more going on with the whiskers I might be intrigued by the latest online video for popular UK top-end shaving brand, King of Shaves.
Get the Flash Player to see the wordTube Media Player.
The spot, created by so-new-that-I-can’t-find-their-website SSKA, features Diana Wood, a New York based professional barber famous for shaving David Letterman on The Late Show. After this ad, I wonder if Howard Stern will be next in line for a shave?
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Will King
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Will King
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