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Ogilvy HK: Shangri-La hotels are amazing. Getting to one though…
Whoever coined the phrase “getting there is half the fun” was probably not going anywhere that exciting. I, for one, am not a big fan of “the journey”. I get about an hour into it before I’m wishing I’m already there. Throw in the fact that that I can’t sleep on planes or trains, and I’m one cranky traveller.
Fortunately my travels haven’t been nearly as harrowing as the poor chap in this epic, three-minute spot by Ogilvy & Mather Hong Kong for Shangri-La Hotels and Resorts.
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Also included is a cool “making of” video, something that seems to be a prerequisite for any “big” spot.
Get the Flash Player to see the wordTube Media Player.
Noticeably absent are interviews with the stuntwolves.
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Anonymous
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