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Y&R Cape Town tells the harrowing story behind conflict diamonds
Every precious diamond has a story behind it, and in the case of ‘conflict’ or ‘blood’ diamonds, that story is filled with greed, corruption and death. Young & Rubicam Cape Town has created a stirring 60 second spot for the African Diamond Council, the governing body of Africa’s diamond producing countries.
Credits:
Title:Conflict Diamonds
Charity: African Diamond Council
Agency: Young & Rubicam Cape Town
Creative Director: Clinton Bridgeford
Copywriter: Emily Veitch, Ismaeel Chetty, Deanne Longmore
Production Company: Blue Panther Films
Producer: Warren Meltz
Director: Grant De Sousa
Cinematographer: Roy Zetisky
Editor: Eben Smal – Priest
Soundtrack: Simon Malherbe
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