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Mother London shows us a greener (and more French) Swinging 60s for Stella Artois

Mother London shows us a greener (and more French) Swinging 60s for Stella Artois thumbnail

This week the ihaveanidea ARTICLES section debuted “The Green Screen,” a monthly feature where Marc Stoiber — founder of Change, a green innovation brand agency in Vancouver, Canada — will talk about the best ads and campaigns with an environmental bent. Here’s one he might’ve missed: Le Recyclage de Luxe Show, a 15-minute eco-chic French variety TV show from 1963… only the show is really from 2009… and it’s made by Mother London… and it’s for Stella Artois and some of their green initiatives.

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Sexy French women? 1960s design motifs? Dancing robots? It’s like walking to work each day here in Montreal!






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