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mcgarrybowen shows us what Verizon’s Droid does

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I’ll never be able to keep up with cell phones. I wanted an iPhone for the longest time, but that desire was trumped by my hatred for the service provider here in the Great White North. So I finally broke down and got a different smartphone a few weeks ago, only to have the iPhone be released on my network last week. And now that I’m thinking hmm, I can get the iPhone now…

…here comes the Droid.

Ask your local techie about it, but the Motorola Droid — the latest souped-up Android-based gadget in Verizon‘s arsenal — is supposed to be super cool, and the closest thing to an “iPhone killer” since that phrase was invented. New York agency mcgarrybowen is behind a TV/web campaign that explains what exactly “Droid Does.”

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ADVERTISING TEAM (CREDITS)

Chief Executive Officer:  John McGarry
Chief Creative Officer:         Gordon Bowen          
Executive Creative Director, Co-Creative Head of NY:  Mark Koelfgen
Executive Creative Director: Warren Eakins
Creative Director: Mark Abellera
Creative Director: Aaron Adler                                
Art Director: Michael Cannova                                
Copywriter: Tiffany Smith
Art Director: Erik Jansen                                                                 
Executive Director of TV Production: Roseanne Horn
Executive Producer:  Suzanne Crowe
Producer: Letitia Jacobs
Producer: Chance Bassett                                                               
Director of Music Production: Jerry Krenach






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