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McCann Erickson NY, Tool bring Nature Valley back to nature

McCann Erickson NY, Tool bring Nature Valley back to nature thumbnail

Boy, that Geordie Stephens guy gets around. The Tool of North America director has had his work grace the Inbox twice before (here and here ) and now he’s back yet again, this time for McCann Erickson New York and Nature Valley granola bars. In the 45 second spot “Back To The Wild”, a wildlife expert demonstrates the importance of returning things back to their natural habitats.

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The Creds
Client: Nature Valley
Spots Title: 
Back to the Wild
Agency: McCann Erickson
Art Director: Nathalie Brown
Copywriter: Alon Seifert
Producer: Toni Lipari
Prod Company: Tool of North America
Director: Geordie Stephens
DP: Marten Tedin
EP: Brian Latt, Jennifer Siegel
Line Producer: Jeff Tanner
Production Designer: Peter Benson
Editorial: Number Six Edit
Editor: Jason MacDonald
Producer: Matthew Anderson 
Telecine: Company 3
Colorist: Tom Poole
Post/Effects: Company 3
Flame Artist: Randie Swanberg
Audio Post: Sonic Union
Mixer: Steve Rosen
Shoot Location: Calabasas, CA






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