the inbox by month
DDB London: “like a Golf” does not make it a VW Golf
You know you’re king of the mountain when people can’t describe certain items without comparing them to you.
DDB London‘s latest spot for Volkswagen demonstrates just this, showing people in various situations talking about other cars that are sorta, kinda, almost a bit like a VW Golf.
While Golf isn’t exactly the Q-Tips, Vaseline or Google of the compact car market, it’s definitely nice to be recognized for something.
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