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Man < Dairy Milk, says Del Campo Nazca Saatchi & Saatchi
Sincere apologies are often difficult to muster up, as seen in this TV spot by Buenos Aires agency Del Campo Nazca Saatchi & Saatchi for Cadbury Dairy Milk. As a young man opens up to his miffed girlfriend, as a Cadbury graphic displays how many squares of a Dairy Milk bar his kind words and actions are worth.
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It’s a little predictable — guys are rarely bright in comedy TV spots — but it’s still enjoyable, with a pretty fresh tagline at the end. It does make us wonder: what if the gift was a Dairy Milk bar?
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http://twitter.com/AdSchoolAdvisor Cecilia Gorman
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