the inbox by month
News from July 2009
Google Maps wants to show you its Favorite Places
The other day, somebody sent me a map and directions for a place via MapQuest, and I thought to myself “what is this, 2001?” Maybe I’ve grown accustomed to the cool little things Google Maps has, but that has always been my “go-to” place for maps. And now Google Maps just got a little bit cooler for people who live or visit the Big Apple and other world-class locales.
Jung von Matt makes giant steps with RWE
Wouldn’t it be great if all our energy needs could be taken care of by a big friendly giant, kinda like that Rock creature from The NeverEnding Story with the “big strong hands”?
Here’s a spot featuring just such a creature. It’s done by Jung von Matt in Hamburg for RWE, one of those big German energy companies that really, really, really wants to be seen as doing fantastic things for the environment.
A look behind Microsoft’s “Office 2010: The Movie”
You’d never expect a behemoth of a company like Microsoft to dabble in the intrigue, action and literal explosiveness of an episode of “24″, but that’s exactly what they done in this viral that’s been taking YouTube by storm.
RECENTLY IN THE INBOX
- Where in the World is the IHAVEANIDEA Team?
- JWT London is turning the air Pear
- Down with the King: McGarryBowen’s new direction for BK
- Leo Burnett Sydney and Bundaberg are back… heaven help us all
- The Big Ad Gig goes down in history
- Hey Whipple, Roast This! GSD&M lets everyone say farewell to Sullivan
DID YOU CATCH THESE STORIES?
One (very, very, long) last look at what CP+B has done for Burger King- Sony goes back to Balls with Crayon for Wimbledon
- David&Goliath bring long lasting intensity to Universal Studios
- Revolution is for “The Birds” says Marcel Worldwide & France 24
- Cundari goes balls through the wall for BMW
- Taxi battles for beauty with Internet Explorer 9
- Camp + King, Old Navy want you dressing like some guys, not like others
OLDER INBOX STORIES
- Publicis Mojo puts the “super” in Hahn Super Dry
- Wrath of Cannes 5 kicks it up a notch with Tony Hawk
- Mother London shows Stella Artois a little respect
- Donkeys and voles and bears, oh my! ING fables by BMB
- TBWA\Chiat\Day NY and Starburst: you know the drill…
- Turkeys make better burgers than babysitters, says D&G and Carl’s Jr.






