zig gets some chuckles out of Just For Laughs

The Just For Laughs International Comedy Festival is in full swing here in ihaveanidea’s HQ city of Montreal. Inaugurated more than 25 years ago, Just For laughs is the world’s largest comedy festival, attracting millions of visitors and tons of top-notch talent. If they’re famous and funny, chances are they’ve been on stage here.

Just For Laughs has become so big that it has spilled over into different cities, with Toronto holding its galas over the next few days with the likes of John Cleese and Sarah Silverman.

That’s all well and good, but the folks at Toronto ad agency zig want to remind everyone that there’s a time an place for comedy.

These TV spots are joined by radio, newspaper and out-of-home pieces, as well as online banners.

(Of course, the true comedy might stem from the sheer length of the credits for this campaign)

Credits for the overall campaign are as follows:
Client: Just for Laughs
Brand: Just for Laughs Toronto Festival
Agency: zig 
Executive Creative Directors: Martin Beauvais, Cam Wykes
Creative Director: Aaron Starkman
Writers: Aaron Starkman, Stephen Leps, Scott Macgregor, Jason Buback, Jeff MacKay
Art Directors: Aaron Starkman, Anthony Del Rizzo, Stephen Headley
Designer: Joon Park
Director of Design: Andrew Cloutier
Strategic Planners: Mark Aronson, JJ Sullivan, Subtej Nijjar, Alistair Bruyns
Team Leader: Sheri Hachey
Print Production: Jennifer Dark, William Leung
Retoucher: Jeremy Thompson
Digital Production Management: Leigh Reynolds, Paul Riopelle, Stephanie Cameron, Bryden Sisco
Digital Team: Ravi Aujla, Rob Hayes, Chris Poon, Chris Czegel, Wasim Singh, Karl Pawlowicz, Wendy Lee, Avinash Gopalakrishnan, Joshua Ho, Waqar Ahmed
Media Team: Eugenia Kung, Cherie Raymond, Larry Hammond, Joel Nicolle

Credits for the Shower TV spot are as follows:
Client: Just for Laughs
Brand: Just for Laughs Toronto Festival
Agency: zig
Title: “Shower”
Executive Creative Director: Martin Beauvais
Creative Director: Aaron Starkman
Writers: Aaron Starkman, Stephen Leps, Jason Buback
Art Director: Aaron Starkman 
Agency Producers: Sheri Hachey, Karen Blazer
Planner:s Mark Aronson, JJ Sullivan
Executive Producer: Sam MacLaren
Online Producer: Laura Pasko
Editor: Brian Williams
Online Artist: Andrew Hobbs
Assistant Editor: Barry Potter
Online Assistant: Adam Graham
Director: Jesse Shamata
Producer: Tom Evelyn, Amanda Campbell 
Executive Producer: James Davis, Peter Davis
Director of Photography: Doug Koch 
Casting: Fade To Black
Audio Producer:  Ted Rosnick
Engineer:  Tyson Kuteyi
Sound Design:  Vlad Nikolic
 
Credits for the “Parole” TV spot are as follows:
Client: Just for Laughs
Brand: Just for Laughs Toronto Festival
Agency: zig
Title: “Parole”
Executive Creative Director: Martin Beauvais 
Creative Director: Aaron Starkman
Writers: Aaron Starkman, Scott Macgregor, Jason Buback
Art Director: Aaron Starkman
Agency Producer: Sheri Hachey, Karen Blazer
Planner: Mark Aronson, JJ Sullivan
Exec Producer: Sam MacLaren
Online Producer: Laura Pasko
Editor: Brian Williams
Online Artist: Andrew Hobbs
Assistant Editor: Barry Potter
Online Assistant: Adam Graham
Director: Jesse Shamata
Producer: Tom Evelyn, Amanda Campbell 
Executive Producer: James Davis, Peter Davis
Director of Photography: Doug Koch 
Casting: Fade To Black
Audio Producer:  Ted Rosnick
Engineer:  Tyson Kuteyi
Sound Design:  Vlad Nikolic
 
Credits for the radio spots are as follows:
Executive Creative Director: Martin Beauvais
Creative Director: Aaron Starkman
Writer: Scott MacGregor, Jason Buback
Agency Producer & Team Leader: Sheri Hachey
Planner: Mark Aronson, JJ Sullivan
Producer:  Ted Rosnick
Engineer:  Tyson Kuteyi
Sound Design:  Vlad Nikolic
Talent:  Liz Ramos, Tony Daniels, Joe Pingue, Mike Kiss, & Geoff Morgan.