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Can't say I'm digging the pirate-talk, but a bigger issue I have is that it doesn't seem... different enough. You seem to wanna position Jamaica as a pirate adventure of some sorts (as opposed to a vacation where you lounge beachside all day, sipping planter's punch on a resort in Negril) but aside from a few AR videos of activities slightly off the beaten path, I don't feel any more adventurous than before I saw the ad. It also seems like you're using AR "just cuz". Send me to a website that immerses me in a different type of Caribbean vacation, one that captures the spirit of the days of pirates sailing the Golden Main (bobsledding and Rastafarianism are a little too new to attach to a colonial pirate theme)
Push further. Read up on Jamaican history from those days. The White Witch of Rose Hall gets my sense of adventure going more than a lesson in patois does (you can get the latter just about anywhere)