Strong Enough For A Man features thoughtful remarks and philosophies from sixteen of the most respected and lauded advertising creatives in the world.
“…advertising is more and more about people rather than
only about products.”
“It takes a bit more energy to explain who you are in social situations, because people simply don’t expect you to have the position or title.”
“If you’re talented and ambitious, there are very few
barriers you can’t get over.”
“Our industry’s default setting when judging creative is male. Period.”
“That native confidence got me somewhere.”
“I deeply believe that creativity knows no gender.”
“I can switch myself into the mindset of the audience in a split second.”
“Women are better team managers… they know how to listen.”
“You need to be sure you can make the sacrifices that will be needed.”
“I had passed the bar exam. I could have just gone on and
become a lawyer.”
“I believe in healthy competition. Not carnivore competition.”
“Men get away with being dicks a lot easier than women can.”
“Young people are not as qualified anymore.”
“The best fiction writers can write from the point of view of a man, woman, child, animal, robot… I think a good creative is no different.”
“It is pure nonsense to say that women cannot deal with the demands of being a creative director in advertising.”
“Some of the most sensitive work our agency has made for women was created by men.”