I’ve heard from industry gossip that you are famous for mentoring juniors. My question is, why do you waste time with little people when your massive international agency budgets can probably afford you to get the best and most talented seniors in the biz?
We’ve had some incredible senior talent come through our doors, and …
Why do you mentor juniors?
Agency LifeAnswered by Jancy on July 11, 2003
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How did you learn typography?
Art Direction, DesignAnswered by Jancy on June 26, 2003
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Jancy…how did you learn typography? I think it is hard now, with so many typefaces and computers to learn typography. In the old days it must have been easier.
In the “old days” I learned typography on a computer at the University of Delaware (such a relief when we moved on from carving in stone). …
How can a CW impress shops for an AD internship?
Career, EducationAnswered by Jancy on June 3, 2003
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Greetings! I have recently moved from the US to permanetly reside in Warsaw, Poland. I am currently attending Miami Ad School & “had” chosen my career path to become a copywriter.
My instructors in Warsaw, are working professionals & have advised me that I switch to Art Direction since I have an …
Getting past creative assistants
CareerAnswered by Jancy on June 3, 2003
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What do you think of ‘creative assistants’ aka the people whose jobs are to take portfolios and supposedly ‘pass’ them on to CD’s. These people are usually found in larger agencies. Often the higher ups will direct us to these ‘creative assistants’
Just curious, what creative qualifications do these people usually have? Because I know some of them screen …
How do I pitch ideas to potential clients?
Career, ClientsAnswered by Jancy on May 30, 2003
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Hello Ladies… Thank you for being such dedicated mothers to the industry!
Here’s my situation: Being in advertising, I have 2 solid branding ideas that can make explosive revenue for two different potential clients (new to the market).
How do I go about attempting to win their business, under my belt?
We’ve seen many creatives approach potential …
How can a junior job hunt in another city?
CareerAnswered by Jancy on May 30, 2003
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What is the best way to go about looking for junior level copywriting jobs in Toronto when I live in Vancouver?
I have considered visiting Toronto for a week or so to show my book around to ad agencies. But nobody seems to be hiring now. And the travel and lodging expenses are …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.
