I read your book. Pick Me was scarier than any Stephen King novel I’ve read. It stifled rather than inspired me. (Now hold on, it was an awesome book, just keep reading). See, I am a junior at to a small liberal arts college, knowing that I want to get into advertising, but figuring I will start …
Old shop didn’t prepare me for new workload
CareerAnswered by Jancy on January 16, 2006
No Comment
Distress call from a poor copywriter in new job.My previous workplace was a sleepy-sloppy affair. Here I have to do much better , much faster. I am helplessly thrashing around in a sea of work. Magic cure please.
What a shock to your system. Have you gotten yourself into a sweatshop or are you just not …

Should I stay clear of alcohol (or related) spec ads?
Ads, CreativityAnswered by Jancy on January 12, 2006
No Comment
I’m a copywriter putting my book together, just about to start sending it out. I have some great ads done for a wine glassware company. Now, I’ve heard it said repeatedly that you should stay away from alcohol ads in your spec book, such as beer ads and liquor ads. I …

Can our book have work from before we were a team?
Career, PartnersAnswered by Jancy on January 12, 2006
No Comment
My creative partner and I have leapt at the chance of a junior team position in our home town. Problem is we haven’t even completed our book but they are still keen to see us. We are planning on putting in some of our own individual work that we completed before we were a …

Is ad school right for a self-taught, client-side CD?
Career, EducationAnswered by Jancy on January 4, 2006
No Comment
I am a CD client-side looking to make the move to an agency, as I know that is my calling, want more of a challenge, a real collaborative environment, and to be around people that run faster than me. The concern is this, I am self-taught, and have been doing communication design …
Will I like an ad school like Creative Circus?
EducationAnswered by Jancy on January 4, 2006
No Comment
I am 24 years old and have recently decided to go back to school. I started thinking about advertising as a career and picked up your new book to see if it could help. I can honestly say that it may well be one of the greatest purchases of my life. Thank you for …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.





