I was wondering, how much of graphic design and layout does a copywriter need to know? Should I be working on a Mac to create my portfolio? At this point I am only a communication studies student in my 3rd year at York University and will hopefully start my advertising program next …
How important are Mac skills for a copywriter?
Career, CopywritingAnswered by Jancy on October 23, 2007
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Leaving secure stardom for a new challenge
CareerAnswered by Jancy on October 23, 2007
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I’m being offered an ECD position within my network in an eastern European capital, the agency is 100+, and despite the market being distinctly a “developing” one with talent being thin on the ground, growth is fast and the agency have started winning awards.
It would, however, involve me leaving my current CD gig in …
Panic attack in front of client… HELP!
Agency Life, CareerAnswered by Jancy on October 11, 2007
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I just walked out of a meeting and had a panic attack during my presentation. This happens to me sometimes when I’m in stressful situations. I’m worried that the client and my team were horrified and they think I’m an incompetent junior. Do you have tips on how to do good …
Is it really that hard to make an ad?
Ads, CreativityAnswered by Jancy on September 7, 2007
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As a hopeful creative to be, I can’t help but wonder if creating an ad is as simple as it seems. I mean, here’s an example, a commercial for dog food with a zippered bag. So at first the dog rhythmically shakes his head from side to side as a zipping sound is …
Is ad school worth the debt?
EducationAnswered by Jancy on September 2, 2007
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I’m currently getting ready to start my first quarter at Miami Ad School and I am seeking some unbiased advice on a couple issues.
I recently applied for financial aid and am barely getting any which means that I’m going to have to take alternative loans to pay for tuition. In your opinion (and …
Can a designer become an AD without ad school?
Art Direction, Career, Design, EducationAnswered by Jancy on August 21, 2007
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I wanted to thank you for introducing me to the world of advertising with your book Pick Me. It is perhaps the most horrifying book I’ve read to date.
Currently, I’m a graphic designer working at a great design firm with a mentor who challenges me. Sounds great right? It does if you’re not …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.
