The greatest number of unused ‘billboards’ in any city are blank rooftops. If you were to draw a 5 mile radius around any airport you would clearly be in view of the surrounding rooftops. This means thousands of people every day, in every major city, look out airplane windows …
Getting back in the game as a freelancer
CareerAnswered by Jancy on April 12, 2008
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I’m a NYC copywriter with 15 years agency experience at creative shops. Won a few awards, did really well. But then I left for a few years to have kids. Now I want to get back in the game as a freelancer and I feel like I’m starting over again. Aside from contacting old …
Landing an internship with a so-so portfolio
CareerAnswered by Jancy on March 28, 2008
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I am in my second year of a three year diploma in Graphic Design. I am feeling the pull towards advertising but my portfolio needs work.
I am working on strengthening my portfolio, although I am more of an ideas person. Is there any way that I can get into an intern position sooner rather …

Can a junior turn down projects on moral grounds?
Career, EthicsAnswered by Jancy on March 26, 2008
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Is it possible, particularly for a junior, to avoid projects that one would have a moral objection to doing? By this I mean cigarette ads, political PSA’s that you disagree with, or a political group whose ideology you’re opposed to.
What does one do in these situations? Try to weasel out, flat-out refuse, …
Out of the loop, but feel I can still contribute
CareerAnswered by Jancy on March 26, 2008
One Comment
I’ve worked in advertising for over 20 years as art director, associate CD to VP, CD at a consumer promotions agency. I’m no longer with them and I’m trying to get back into an agency proper as an art director. My work had been recognized (merit awards) for outdoor and newspaper early …


Can one be an art director AND a copywriter?
Art Direction, Career, CopywritingAnswered by Jancy on March 17, 2008
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I understand that now, in most cases, art directors work in tandem with copywriters, but is it possible to be both? Not to say one would ignore suggestions to their work, but is it possible for someone to be both an art director and a copywriter? If it is, then would they bring …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.







