My partner and I have been a creative team for about 4 years. We work at a large NY agency and recently were approached by a large worldwide agency about working at one of their offices in Europe. The destination is amazing, and the agency is a very well-respected one, but the client we’d be working on about 60% (or …
Should I or shouldn’t I include a particular ad in my book?
AdsAnswered by Jancy on October 14, 2009
No Comment
I NEED TO KNOW WHO TO LISTEN TO!!!
I am still in school to become an art director, but at this stage of my career, opinions come faster at me then dropping employment numbers.
I did an amazingly visual poster for the Red Cross Blood drive that I am currently re-working into a campaign, but was told never to put ‘blood drive’ …
Interning to see if the ad biz is really for me
Agency Life, EducationAnswered by Jancy on October 13, 2009
One Comment
Hi Jancy, just read your book, I appreciated all the advice. So I am hoping that you can give me some advice. I am coming from a fairly uncommon background, I went to a liberal arts university and studied art and art history (no specific business majors such as advertising or marketing existed), and in the past few months I …
Why is the ad biz in South Korea so awful?
Ads, Agency Life, CreativityAnswered by Jancy on September 24, 2009
No Comment
Hello Jancy,
Is there any hope for the advertising industry in South Korea? You never see an ad from South Korea winning anything in a world stage. (Cannes, One Show) except some design work here and there, like once every 3 years. Forget the world. even within Asia, it’s the rock bottom when it comes to creativity.
Here, people in suits make …
Should a team’s books have work we’ve done with other partners?
Career, PartnersAnswered by Jancy on September 24, 2009
No Comment
My writer and I are planning to go up to NYC to interview as a team.
My question is, do we show stuff we just worked on as a team together, or do we show our individual books with other partner’s works inside?
Show it all—work done separately and together. And only work done to a consistently high standard—don’t include more stuff …
New in a town where agencies haven’t been welcoming
CareerAnswered by Jancy on September 23, 2009
No Comment
Dear Jancy,
I am a copywriter that has been working for 5 years, I have worked for good shops and have produced national and international work. recently my wife took a dream job back east – in a town not known for advertising. There is one big name shop in town and a few small shops. My wife landed a job …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.
