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ask jancy / if you have a question, Jancy has an answer

I was gonna work in the ad industry, but then I got high…

Dear Jancy,
I don’t know if you have been asked this before and I feel like a tool even asking, but I can’t really find an answer anywhere else. I know that most large companies use pre-employment drug tests. Does this hold true for most ad agencies? If offered a position at an ad agency will I likely be subjected to …

I’ve started in direct response, but I’m longing to get more creative

I’m a new Brand Manager/CW working in a very young DR agency with a pretty impressive clientelle (as far as DR can be considered impressive.) My aspirations are creative and being required to use words like “limited time” and “revolutionary breakthrough” is taking its toll. I love the people I work with and the products are interesting, but I’m craving …

Can I quit a new job for a better one and NOT seem like a jerk?

Dear Jancy: If you just started a job at Agency A, and three weeks later Agency B offers you a better job (more money), with better opportunities (proven track record of award wins and work that’s respected world wide), is it wrong to quit and take Agency B’s offer?
It’s just business, right? Agencies hire people and they get 3 …

My partner collaborates more with the client than with me

Hey Jancy,
I’m a copywriter who’s been taken aboard by an Art Director and former co-worker to tackle a freelance project. The problem is that she seems to think the barrier to great work are old agencies and their old processes.
We don’t have an account manager, and rather than present ourselves as a cohesive unit or rehearse before client meetings she …

Do I need an ad-specific education to break in as a CW?

Well, it appears as though I’ve caught the ad bug. While working as a legal intern for Deckers Outdoor Corporation, I began to realize that my passion for my job is really just the joy I experience from working for a series of brands (in this case Ugg, Simple, Teva, Mozo, Tsubo, and Ahnu shoes).
I am about to graduate with …

How can I keep CDs from stealing my slogan ideas?

Dear Jancy,
I have developed slogans for various products and I want to show them to the respective CDs. What would keep them from using my slogans for their clients? I don’t have the means to fight them in court.
Can a slogan be trade marked? Could I ask for and have a fair chance of getting some kind of royalty?
I …


About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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