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My book receives conflicting criticism

Scenario: You’ve taken your portfolio around the block, looking for feedback and maybe, just maybe, a job. Pretty much all of the feedback you receive from CDs and senior creatives is positive. Then one CD sees your book… and he doesn’t like it. At all.
Now I know if one person doesn’t like your work, …

Catching a break as a new ad photographer

I am a photographer looking to shoot more advertising. The hard part is just getting that elusive first job to show what one can do. Whenever I shoot for an agency I get a great response. But many agencies are reluctant to try new talent. I realize that …

Not liking the experience at my agency

I have just completed my first year as an Account Coordinator at a well known mid-size agency. I feel that my time with this agency is coming to an end and I don’t know what to do next. After the things I have seen happen around me (backstabbing, gossiping, high turnover …

How can a CW impress shops for an AD internship?

Greetings! I have recently moved from the US to permanetly reside in Warsaw, Poland. I am currently attending Miami Ad School & “had” chosen my career path to become a copywriter.
My instructors in Warsaw, are working professionals & have advised me that I switch to Art Direction since I have an …

Getting past creative assistants

What do you think of ‘creative assistants’ aka the people whose jobs are to take portfolios and supposedly ‘pass’ them on to CD’s. These people are usually found in larger agencies. Often the higher ups will direct us to these ‘creative assistants’
Just curious, what creative qualifications do these people usually have? Because I know some of them screen …

How do I pitch ideas to potential clients?

Hello Ladies… Thank you for being such dedicated mothers to the industry!
Here’s my situation: Being in advertising, I have 2 solid branding ideas that can make explosive revenue for two different potential clients (new to the market).
How do I go about attempting to win their business, under my belt?
We’ve seen many creatives approach potential …

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About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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