At my school, they recently introduced Direct Mail as a class and a requirement to graduate. I have heard from people in the industry that direct mail should be left out of my book unless I want to end up doing direct mail at my job. I realize that a good creative can …
How much beyond ad school goes into building a book?
January 1, 2006 # 3:03 pm # Career, Education # No CommentI got your book for Christmas and have been enjoying it and learning a lot from it. I’m currently a freshman at VCU and plan to study creative advertising and hopefully work as a creative. I was wondering what your take is on how much you should expect from school …
Learning the production side of commercial work
November 24, 2005 # 9:44 pm # Career # No CommentI just went out and picked up your book and thoroughly enjoyed it. Here’s my situation. I have zero schooling in advertising per se, but I am a very creative person. I managed to get a job at a small ad agency as an account manager in Vancouver, and the only …
Is it possible to have too much experience?
October 16, 2005 # 8:49 pm # Career # No CommentMy girlfriend and I haven’t had sex in over 3 months and I’m starting to wonder if she’s having an affair. Ooops. Sorry. Wrong site. But since I’m here anyway…
I’ve recently moved back from L.A. after having spent close to 8 years working with one of the top commercial production …
Internship over a job: how stupid is that?
September 4, 2005 # 10:42 pm # Career # No CommentI’m a young junior art director, fresh out of portfolio school in the US and I have a dilemma, an envious dilemma, but still a dilemma. I have an internship offer from one of the best agencies in the world, but I also have a couple other JOB offers from smaller shops that do …
I want to soar, my partner wants to coast
December 24, 2004 # 5:14 pm # Career, Partners # No CommentMy partner is significantly older than I am and is at a completely different stage than I am. He’s “been there and done that” and is now happy coasting through life, doing the bare minimum and leaving at 5 to hang out with his family. I, however, am relatively young and am …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.





