As a young copywriter, soon to be out of ad school and about to hit the market, I want to know how much stock creative directors put in the actual interview.
What I mean is, if the applicant has a great portfolio but just isn’t the type that interviews well; i.e., stammers a bit, doesn’t …
Interviewing skills aren’t as sharp as ones book
January 9, 2008 # 1:35 am # Career # No CommentDrive and talent, but no ad school or portfolio
December 31, 2007 # 2:44 am # Career # No CommentI should be considered one of your groupies; I stalk this site and I’ve written before. I’m a senior at a small but solid liberal arts college approaching my last semester. I have two creative advertising internships at major agency under my belt, and have received good feedback and …
Can reclusive people make it in advertising?
December 1, 2007 # 1:19 pm # Career # No CommentBefore I get myself in a big pickle, I need some advice. The facts: I’m in my 30′s, considering going to ad school and investing quite a bit of money, already have a BA in English, have both writing and art skills. What keeps me from getting too excited is essentially my …
Advertising is murder on you
November 15, 2007 # 8:02 pm # Agency Life, Career # No CommentI’ve just moved to being a copywriter from an axe murderer about five months ago. I must say I find the change in lifestyle quite intimidating, people seem to be worried about insignificant issues like deadlines, table manners and client’s concerns. How do you manage to retain your sanity in such an …
No opportunities to do above-the-line work
October 24, 2007 # 7:44 pm # Career # No CommentI am a junior copywriter working for a large ad agency in a division which specifically caters to design/below-the-line projects. So far my projects have involved working on direct mail, brochures, menus, catalogues, and the occasional printad for retail services- ie, projects that the above-the-line creative people have grown out of/ …
How important are Mac skills for a copywriter?
October 23, 2007 # 9:23 pm # Career, Copywriting # No CommentI was wondering, how much of graphic design and layout does a copywriter need to know? Should I be working on a Mac to create my portfolio? At this point I am only a communication studies student in my 3rd year at York University and will hopefully start my advertising program next …
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About Jancy
'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.
