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I’m a CW doing my own art direction

I’m in a portfolio program right now, as a copywriter, and I’m finding that I think very visually, to the point where some of my better ideas end up needing little to no copy.
Is there any merit in trying to art direct these ads myself, so that CDs will know I was responsible for …

How important is an MBA?

I am currently working on an MBA with a concentration in Marketing. I have several years experience directing and editing commercials on a local level. As I will be 30 when I get done with my MBA I am not (at the moment) planning on going to a school like Miami Ad School or …

My parents prefer an MBA over ad school

I just finished my first quarter in the Art Direction program at Miami Ad School in Minneapolis. I have a BA in Marketing and before I began the program, I was working as an account rep in the Marketing Department for a company in the Twin Cities. I was miserable. I …

Who will look at my TV scripts?

I’ve been involved in advertising on a branding level for many years and more recently have written a series of scripts for TV commercials. How can I effectively protect my ideas and what is the best way to get them read by the right people? Are there agencies that will look at …

Will my stuttering leave my chances sputtering?

As I’m finishing my 4th and last year in the Advertising program at OCAD, I’m also in the process of applying for the Miami Ad School’s 2 year portfolio program. What sends chill down my spine is the fact that I stutter. I’ve been stuttering since I was a kid. I wouldn’t say …

Getting my company noticed by ad agencies

I just opened my own company – an artist based animation studio. I believe that my creativity, professionalism and the unique way I approach my work can be of benefit to any ad agency. What would be your advice regarding introducing my services to ad agencies? Is there any effective commonly accepted way to submit a …

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About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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