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My CD wants on-strategy but boring work, but I want ‘cool’ stuff

i think my cd & strat planner are over-analyzing ad ideas. they always reject our team’s ‘cool’ ideas, and go for the bland, safe stuff. i have to admit they r on strategy, and the cool stuff are somewhat ‘streched’. anyway, judging from the output, i find they’re boring & still think the cool stuff is better. at least different …

My old CD stole credit for my work. What can I do?

Hi Jancy,
I used to work for an big name international agency 4 months back before I resigned and took an offer with another big name agency. The reason i left was because there was too much backstabbing and dishonest people there. It always seemed like the creatives were plotting against you. Also, the work was stagnant and I wasn’t building …

Boss’ spouse is ruining the company. Help!

I’m an Art Director at a small design agency run by a woman. She has operated the business successfully for over 15 years. She remarried 5 years back and brought her copy writing husband on board as the VP. Problem is he is dragging the business down. The quality of his work is rapidly declining, he’s becoming arrogant, and he …

My CD asked me not to put an ad in my book. What do I do?

Dear Jancy,
I am a junior copywriter who just finished a two month contract at an excellent agency. This was my first real agency experience. While I was there, I got the chance to do some work for a well-known client.
I would love to put some of those ideas in my book, but my contract ended before the campaign went …

We want additional projects, but our group CDs say no

This is, I’m sorry to say, a question about office politics.
I’m early in my career at a very large office of a very large global advertising agency. For the past year or so, my partner and I have worked almost exclusively on one account. The client is complicated so our creative directors appreciate that we have a good feeling for …

I’m a junior catching flak for “junior” mistakes

After a year of freelancing I’ve finally started my first real full time job as a junior copywriter.
My bosses are happy with my headlines and concepts, but they get frustrated with my inexperience in executing the ideas. For example, while making a direct mail piece I was scolded for burying the call to action in some body copy. I was …


About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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