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ask jancy / if you have a question, Jancy has an answer
IHAVEANIDEA.ORG > ask jancy >  Art Direction

Art director or designer? Or both?

I studied Advertising & Communications at a Canadian college and left as a practicing art director. I ended up going overseas for some extra school for a year… by the time I got back I had delved into Graphic Design and worked at a couple places doing design. My book is now …

I’m a CW doing my own art direction

I’m in a portfolio program right now, as a copywriter, and I’m finding that I think very visually, to the point where some of my better ideas end up needing little to no copy.
Is there any merit in trying to art direct these ads myself, so that CDs will know I was responsible for …

Making the switch from design to art direction

So I went to school for Graphic Design & Advertising, and halfway through the class branched into either Ad or design. At the time I thought it would be a good idea to focus on my weakness which was graphic design. I took that path, graduating with a design portfolio which …

Can one be an art director AND a copywriter?

I understand that now, in most cases, art directors work in tandem with copywriters, but is it possible to be both? Not to say one would ignore suggestions to their work, but is it possible for someone to be both an art director and a copywriter? If it is, then would they bring …

Can a designer become an AD without ad school?

I wanted to thank you for introducing me to the world of advertising with your book Pick Me. It is perhaps the most horrifying book I’ve read to date.
Currently, I’m a graphic designer working at a great design firm with a mentor who challenges me. Sounds great right? It does if you’re not …

Can a designer’s book land me an AD job?

I’m a recent graphic design grad, interested in becoming an AD. If you are interested in working for an ad agency does your portfolio work have to be strictly ads?
My portfolio isn’t specific to advertising, it has some logos, package design and some ads. I have plenty of ideas for ads and was wondering …


About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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