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Restless to work in a new country


I’m working as a a senior copywriter in Asia. I’ve been with my company for 3 years and things are going fairly well. There is still growth. However… Recently, I am feeling restless. I am having thoughts of trying to experience advertising in a foreign country. Maybe I can learn and grow more to fast track my experience. But on another standpoint, things are not that bad where I am now. I may regret leaving.. but I may regret not leaving. I am confused! In your opinion, should I acknowledge my feelings of stepping into the unknown and leaving my comfort zone? Or maybe I just need a vacation?

intro Restless to work in a new countryAsia is booming in our industry and here in North America we envy the economy and the good things that go with it for advertising. It never hurts to check out what else might be available out there; why not get your portfolio together online and send it to CD’s at agencies you admire for feedback, locally and anywhere you’re interested in? Maybe a happier experience awaits in another spot in your city. If you want to relocate for the joy of a new experience in another country, go for it. Meanwhile you can always be trying to do better where you are. If you aren’t producing great work, ask your CD for better accounts/ a better partner/ advice on how to perform better—whatever you perceive your barrier to greatness to be, the first step should be a frank talk with your boss. Nothing changes? You can come up with great ideas for other accounts at your agency proactively. Your CD will appreciate the effort and any client loves to see ideas from their agency that could help their business. There’s no down-side to working harder and you may get more good work into your portfolio that way too.

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About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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