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IHAVEANIDEA.ORG > ask jancy >  My own small company preaches “teamwork”, practices exclusion

My own small company preaches “teamwork”, practices exclusion


I have been in advertising for 12 years and I set up a creative-only outfit with two other people, who do not have an advertising background.
For some time now, one of my partners acts as de facto creative director though her role clearly is to bring in new business. When I had a chat with her, I was told that “teamwork” is important. Even my name is not allowed to be put up on our new website as she feels that I will be the advertising “star”, and the fact that I have won many awards will go against us! (This sounds unbelievable but it is true).
I am now seriously considering dissolving the company and moving on. Please let me have your views.

intro My own small company preaches teamwork, practices exclusionSounds like a no-brainer: yes, dissolve the company and move on. It’s hard to grasp the exact nature of your little agency, but it’s clear that there is a huge imbalance of power that works aginst you with extreme prejudice (that was a phrase in a movie…I’ve always wanted to say “with extreme prejudice”. Wow, today’s the day.) It doesn’t sound like you got far enough in advertising experience/ business to be trying to run a shop. Just buying in to such bad casting tells us that, and the mental picture of you being pushed around, apparently without pushback on your part. Maybe time to get back into an established shop for a chance to grow and mature.

Kick your partner’a ass on your way out the door, and say it was from us.

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About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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