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Winning awards and getting raises

Did your the success of your careers and your financial success go hand in hand? Did winning awards immediately convert into a raise for you? Do you think they should? I get the feelling that most creatives think that an award is or should be a big note to the CD saying “hey buddy give me a raise before I pack my bags.”

intro Winning awards and getting raisesYes. Almost yes. Yes. And yes. For better or worse, awards are the most obvious badge of success for creatives. They absolutely impact what you’re worth. Even a very talented team will be held back by a lack of them. Life’s not fair (that’s the second time I’ve written that today). Note which kind of award will have varying degrees of impact. A gold Lion or Clio or One Show pencil or CA appearance mean the most. A Gold Bessie or Marketing award is a fine piece of overly heavy metal to have, but aren’t [yet] on the world stage so the Pencil will translate that much faster to bigger bucks. Did we mention life’s not fair?

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About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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