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IHAVEANIDEA.ORG > ask jancy >  Field marketing companies, Part II

Field marketing companies, Part II


Thanks for your earlier comments, but what if that is exactly what you are trying to do already but nobody will give you any thought. I think field marketing is a great service for most Agencies to offer their clients in addition to everything else…don’t you agree? What can one do to pursuade such Agencies? Thanks again.

intro Field marketing companies, Part IIYes, field marketing can be a helpful service to extend to agency clients. How do you make your case? There isn’t one simple answer to that. If you were approaching us, you’d have to show us a high calibre of work from previous assignments for us to believe we could expect a high quality outcome, and then convince us you have relevant thinking and brilliant strategies on our business needs. Convince us this makes financial sense and maybe you’d get some serious thought started.

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About Jancy

'Jancy' is Janet Kestin and Nancy Vonk, Co-Founders of Swim, a unique “creative leadership training lab for advertising creatives and marketers.” Prior to Swim, Jancy was globally renowned as the Co-Chief Creative Officers of Ogilvy & Mather Toronto, a position they held for thirteen of the twenty years they were a creative duo at the agency. Over the years they've racked up Cannes Lions, Clios, One Show pencils and CA credits, and have lead their shop to two Cannes Lions Grand Prix and a Grand Clio. They've judged CA, Cannes, D&AD, the One Show, the Clios and other prestigious award shows. Creativity named them two of the top 50 creative people of 2008. Known for their outspoken, no-bullshit style and a passion for mentoring juniors, they're ready to give you advice if you're ready to take it.

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