Latest RANT articles

Retro Super Bowl Thoughts From a Digital Guy

Lincoln Bjorkman
EVP, Executive Creative Director.
Digitas NYC
I turned on Super Bowl XXIV and I stepped into a time machine back to those pre-Bubble years before the turn of the last century. Ah yes, ‘twas was a simpler time. The first half of this retro-Super Bowl was all nostalgia… I kept waiting for those retro team [...]

Cheers to the real ones

If there was a sensible topic to close out the year, it’s the one regarding scam or ghost ads. You know the ones, those ads that aren’t ads, which often reaped their lot of awards, and which have taken up, I say it with regret, a certain space in the “creative ” sections of industry publications and websites.

The Next Generation

It’s time to shed our snake skins. Working in messy offices with ping pong tables and wearing sandals to work appears at first to be a very liberal thing, but if you squint, you might realize we work in probably one of the most conservative industries in the world. Just try to do anything different [...]

Too Many Ads ? Trop De Pubs ?

**This review is in both official languages. Cet article est dans les deux langues officielles. Translation and proofreading courtesy of Dr. Doc**
The CRTC granted two more minutes of advertising per hour to the broadcast networks! Watch out, these two minutes could make the pot overflow. We already had enough of advertising in newspapers, enough [...]

Keeping Print Production As A Vital Role In The Advertising Agency

There was a time when Print Production was not only a vital component of the advertising agency …but it was also a department that was full of mystery—just how did they get those creative concepts into real ink-on-paper ads?
Print producers, or print production managers, or print production buyers as they may have been known as, [...]

Open Letter To Three Canadian Magazines

Open letter to Marketing Magazine, Strategy Magazine and Applied Arts.
I am deeply offended by the actions taken at our 2004 Clios event show by these three Canadian magazines and I’d like to let everyone know in the hopes of making a progressive change in the future.
Let’s start with Marketing Magazine. They asked if they could [...]

Everything I Know About Advertising

Who needs schooling? Who needs experience? I have a television, and for my dollar, that’s the best education I am ever going to get in this wonderful industry of ours. Seriously. Think about all of the incredible lessons imparted upon us by such classics as Melrose Place and oh that fabulous docu-drama “What Women Want”, [...]

C’est Qui Le Boss? Who Is The Boss?

This review is in both official languages. Cet article est dans les deux langues officielles. English can be found after the French version.
Avant, autrefois, les patrons d’agences étaient d’anciens directeurs de création. Ils insufflaient à leur équipe l’esprit créatif qui les animait. Ils marquaient le produit de la boîte par leur volonté de séduire et [...]

Frustrated!!

Sometimes I just have to ask myself why. Why the fuck did I choose advertising, out of all the creative fields out there! This article may seem like I’m venting; but that’s because I am . What better way to release the frustration of being turned down for a job, countless numbers of time, then [...]

The Right Words Of Encouragement

Dear ihaveanidea readers,
Have you ever been stuck for a good word? Or the perfect phrase when trying to describe something. It’s not an easy thing to overcome. So with much thought and dedication, the perfect words for why I am here have come:
I find the advertising industry fascinating. I love being a part of [...]